INTEGRITY
Honest in every action
In 1974, Mr. David Herman Jaya established PT Mekar Armada Jaya, a vehicle body manufacturing company located in Magelang, Central Java. PT Mekar Armada Jaya became the pioneering company and founding cornerstone of New Armada Group. Throughout its journey of more than 50 years, New Armada Group has continuously grown to become one of Indonesia’s high-value national companies, supported by over 10,000 employees spread across major cities throughout Indonesia.
New Armada Group operates under PT Mekar Armada Investama as its holding company. In fulfilling its role, PT Mekar Armada Investama is committed to creating synergy and standardization across all subsidiaries, encompassing business strategy, human resource management, business portfolio optimization, and other operational aspects. This strategic challenge promises high growth prospects, considering that New Armada Group overseeing 32 business units operating across various sectors, including automotive, manufacturing, finance, and industrial services.
In the manufacturing sector, New Armada Group has grown into a group with 6 production facilities serving several of Indonesia’s largest automotive companies. In the automotive sector, there are 13 business units that serve as one of the group’s main strengths, offering diverse vehicle brands and comprehensive supporting services.
To strengthen support for national economic growth, particularly for SMEs (Small and Medium Enterprises), New Armada Group develops 4 business units in the financial sector. This sector provides financing services, microcredit, and automotive leasing that reaches areas from Sumatra to Sulawesi.
Additionally, New Armada Group expands its business coverage in the service sector through 9 business units encompassing shopping centers, hotels & resorts, gas stations, and construction.
With a spirit of continuous innovation, commitment to superior quality, and customer satisfaction as the top priority, New Armada Group continues to move forward as a leading business group in Indonesia, ready to face future challenges.
To be global class company with excellent competencies and innovation.
To develop strength & competitiveness in industries, commerce, services and to be the first choice for customers and partners
Customer satisfaction is our commitment
Proactive, sense of belonging and good communication are our habits
Teamwork is our strength
Suppliers, distributors and employees are our partners
Improvement and self development are the key of our success
Honest in every action
Continuous and consistent improvement
Having a sense of care
Accountable for their responsibilities
Having mutual respect
Having a sense of ownership
Honest in every action
Continuous and consistent improvement
Having a sense of care
Accountable for their responsibilities
Having mutual respect
Having a sense of ownership